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Simply put: Skin nurturing makeup for beauty with a higher purpose.
gloMinerals is a makeup system uniquely formulated for skincare professionals and their clients. These advanced formulations combine pharmaceutical-grade ingredients, natural high-pigment minerals and the power of antioxidants. The result is clinically advanced mineral makeup that covers and helps correct and protect.
Our formulations deliver unsurpassed coverage, broad spectrum UV protection and help combat free radical damage. gloMinerals offers innovative new products in combination with a color palette rich with the hottest hues and timeless color classics. Dermatologists, plastic surgeons and leading skincare professionals in the United States and abroad embrace this clinical skincare makeup line.
gloMinerals vs. traditional cosmetics
In an effort to educate our clients on the most advanced ingredients, it is necessary to clarify the difference between glo- minerals and the formulations offered in traditional cosmetics. gloMinerals foundation differs from traditional foundation in many important ways:
gloMinerals does not contain talc: Talcum powder is generally used as a bulking agent. It allows cosmetic companies to increase the product they get for the pigment they put in. This addition results in a product that has greater oil-absorbing properties, but requires more product be applied to the skin to achieve the desired coverage.
The lack of talc in gloMinerals means that one can achieve fuller coverage using less product: The makeup feels lighter on the skin, and will last through the day. The product will last longer than a comparable talc-containing product.
Products that contain talc can have adverse effects: A talc particle is heavier than a mineral pigment and will settle into both pores and wrinkles. Therefore, products containing talc are more likely to accentuate wrinkles and clog pores.
gloMinerals products are beneficial for all skin types and conditions: gloMinerals lies on top of the skin´s surface, evening out complexions without accentuating faults.
gloMinerals allows the skin to breath: Unlike traditional makeup products, gloMinerals is not occlusive on the skin. glo- minerals does not cover and conceal the skin like a lid, but rather lies on the skin like scales on a fish. This creates a porous layer which allows the skin to breath through the makeup.
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